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Martyn Curley is a co-founder of Bidwriting.com, a specialist bid-writing consultancy that works in 35 market sectors. It was established 10 years ago. The founders, at that time directors of a FTSE 250 company, spotted a gap in the market when they were bidding multi-million pound projects in the public and private sectors. They developed the business via Cranfield University’s Business Growth ... Read more on Martyn Curley
David Molian is a commercial writer and educator, who has served on the faculties of Imperial College Business School and Cranfield School of Management. For many years he was Director of Cranfield’s prestigious Business Growth Programme and post-retirement remains a Cranfield Visiting Fellow. He has personally founded or co-founded three businesses and has advised numerous business owners on ... Read more on David Molian
Steve Oldbury is a co-founder of Bidwriting.com, a specialist bid-writing consultancy that works in 35 market sectors. It was established 10 years ago. The founders, at that time directors of a FTSE 250 company, spotted a gap in the market when they were bidding multi-million pound projects in the public and private sectors. They developed the business via Cranfield University’s Business Growth ... Read more on Stephen Oldbury
A very useful book. This really gets to grips with what is required in a bid. It is clearly written and contains clear directions and tips to help the reader navigate their way through the written process and potentially improve their win rate. Fuad Mahamed, CEO Ashley Community Housing
As procurement consultants, we see many poorly written bids from prospective suppliers, failing to reflect the actual needs of the client. This book challenges bidders to not ‘pray and spray’ but rather to build a bid strategy reflecting their core strengths. It provides practical advice on avoiding common mistakes at bid preparation and shortlist interview stages, emphasising the value of continuous improvement. With massive growth in the value of global tenders, coupled with higher levels of competition from bidders, the winners will be those who up their game and reassure the better informed prospective clients of their ability to add value and mitigate risk. Following the advice in this book will significantly increase the chances of your business being on the winning side. Matt Roper, CEO of Buying Support Agency Ltd