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Speed Read - The Choice Factory

Cover of  by Richard Shotton

"Perhaps one of the best aspects of working in marketing and advertising is being given the chance to take on interesting challenges, to overcome tricky obstacles and to solve, at times strange but fascinating, puzzles. For those working in marketing and advertising with a desire to be more effective in addressing these challenges, obstacles and puzzles, Richard Shotton's entertaining and practical book is the ideal guide."

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