Own It! by Iona Bain is a finance book targeted at younger generations attempting and remove the smokescreen shrouding pensions, mortgages, savings, and investing and make it less intimidating. Bain explains everything in laymen’s terms which makes the book suitable for even the most inexperienced reader and Own It! attempts to encourage and nurture the reader’s interest in taking control of their financial situation. From dipping their toes into investing to buying a house, Bain explains the pros and cons (as well as loopholes and things to avoid) for just about everything!