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Fast Forward Files Volume 2

Changing Perspective: Why everything will be different for generation next

By Heimo Hammer
Cover of Fast Forward Files Volume 2 (Paperback) by Heimo Hammer Cover of Fast Forward Files Volume 2 (Ebook - phone) by Heimo Hammer Cover of Fast Forward Files Volume 2 (Ebook - tablet) by Heimo Hammer
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About the Author

Heimo Hammer

Contents Listing

Cindy Gallop, What does your brand stand for? The Future of Social Responsibility
Lucie Greene, The Death of Bean Bags: How Big Tech's Status as the Ultimate Employer Brand Turned Bad
Heimo Hammer, The New Communications – A Shift in Perspectives
Igor Beuker, Mad Men vs. Math Men – Advertising May Win Quarters, Innovation Wins Decades
Carla Johnson, How to Build an Innovation Dream Team (from Scratch)
Sunnie J. Groeneveld, Digital Leadership – Rethinking the Link between Leadership, Organisational Culture and Technology
Prof. Dr. Sandra Matz, Opening the Black Box: The Future of Psychological Targeting
Prof. Dr. Shafi Ahmed, Democratising surgical education
Cindy Gallop, What does your brand stand for? The Future of Social Responsibility
Lucie Greene, The Death of Bean Bags: How Big Tech's Status as the Ultimate Employer Brand Turned Bad
Heimo Hammer, The New Communications – A Shift in Perspectives
Igor Beuker, Mad Men vs. Math Men – Advertising May Win Quarters, Innovation Wins Decades
Carla Johnson, How to Build an Innovation Dream Team (f ...

Jacket Text

Escape your echo chambers and free your mind: this book is an essential read for everyone invested in tomorrow’s world.

It is a compelling compendium of essays, articles and expert overviews, written by some of the world’s leading authorities on future-critical issues as diverse as leadership, genetics, psychological profiling, marketing, health, memory and more.

It explores the need for new ethical frameworks for this fast-moving world, and confronts the reader to challenge the status quo in order to embrace coming advances in technology, engineering and human insights.

The book takes an honest and very human appraisal of where we are now, and where to go next, exploring how we live, work and collaborate – today, tomorrow and beyond.

*5 paperbacks in a slipcase*

Media Coverage

Irish Tech News

This book is aiming to cover, discuss and exemplify creativity. This is a noble endeavour and one well worth pursuing. The books in this box are based on talks that were given at an event. This does ...

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