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Pitch it right

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Pitching for Small Business is the insider's guide to how to pitch products to high-street buyers. Written by Laura Rigney, an experienced saleswoman and founder of Pitcher House which helps individuals get their products listed my major retailers, it covers everything from the pitching preparation right through to tips for ensuring that the product remains on the high-street shelves.

Laura decided to write the e-book after realising that many people just didn't know where to start when it came to pitching their products.

Says Laura: "After speaking to so many individuals who had created fantastic products, it became clear to me that when it came to pitching their product to retailers they didn't know where to begin. Having done this numerous times through my own business, I decided to write a book that included not only how to prepare for the pitch itself but also how to execute it effectively."

The book guides small business owners through every step of presenting their product to a buyer, with hints and tips on how to build their confidence, how to get the pitch just right, and how to prepare for any questions.

?Pitching to retailers can be a stressful time for individuals who have spent time and money perfecting their product, it can be the beginning or end of their business but if their product has a market and they are able to pitch to retailers with confidence, they stand a great chance of becoming listed and realising their dreams.?

Pitching for Small Business, price £10, Brightword Publishing

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