People consider stubbornness as a qualification for a contrarian investor. At first blush, many stocks are attractive and other stocks may look like dogs. There is no trustworthy shortcut to separate the dogs from the delightful. It is the implementation of hard work and understanding a company?s business model. The bull arguments are often well hidden and can only be discovered through meticulous work, a skeptical mindset, and thought. This book should be essential reading for any investor, contrarian or otherwise.