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Shares Made Simple

A beginner's guide to the stock market

By Rodney Hobson

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About the Author

Rodney Hobson

Rodney Hobson is an experienced financial journalist who has held senior editorial positions with publications in the UK and Asia and is currently Editor of Ipreo, an international financial services group.

Among posts he has held are News Editor for the Business section of The Times, Business Editor of the Singapore Monitor, Deputy Business Editor of the Far Eastern Economic Review, Head of ... Read more on Rodney Hobson

Contents Listing

Preface
Introduction

Section A - Shares
1. What Are Shares?
2. How Shares Are Created
3. Whose Company Is It?
4. What's In It For Me?
5. Is My Investment Safe?

Section B - The Stock Market
6. The Market Place
7. Full Listings And AIM
8. How Shares Are Traded
9. Stock Market Indices

Section C - Companies
10. Company Focus
11. Income Statement (Profit And Loss)
12. Balance Sheet
13. Potential Nasties

Section D - Investing
14. Starting Out
15. Stockbrokers
16. Fundamental Data
17. Charting
18. Tips
19. Jargon Busting
20. Rights Issues And Placings

Section E - Takeovers
21. Mergers And Acquisitions
22. Before A Bid
23. A Bid Is Launched
24. Bid Timetable
25. Management Buyouts

Appendix
- Useful websites

Index
Preface
Introduction

Section A - Shares
1. What Are Shares?
2. How Shares Are Created
3. Whose Company Is It?
4. What's In It For Me?
5. Is My Investment Safe?

Section B - The Stock Market
6. The Market Place
7. Full Listings And AIM
8. How Shares Are Traded
9. Stock Market Indices

Section C - Companies
10. Company Focus
11. Income Statement (Profit And Loss)
12. Balance Sheet
13. Potential Nas ...

Jacket Text

Shares Made Simple, written by highly respected financial journalist Rodney Hobson, tears away the mystique and jargon that surrounds the stock market. It takes you step by step through the most basic concepts of stock market investing, carefully explaining issues such as:

- What shares are and how they are bought and sold
- Why share prices go up and down
- Why some companies' shares look cheap while others appear to be expensive
- The hidden traps for the unwary

This fully revised and updated second edition of this bestselling book sets out to create a level playing field between the stock market professionals and the small investor. As rising living standards and inherited cash provide assets for investment, no-one needs to suffer pitiful bank interest rates when there is real money to be made in sharing the nation's wealth.

Thousands of investors have already benefited from Rodney's clear explanation of the stock market - now you can too.

Professional Reviews

"An invaluable tool for anyone who professionally needs to know about the stock market" - Traders Magazine

"A carefully crafted step by step guide" - MoneyMaker magazine

"Deservedly in its second edition, this book is a highly readable work which will prove an invaluable introduction to the stock market for trustees. This book gives beginners a greater understanding of how the City of London operates." - Pensions World

Praise for the first edition

"A good introduction to the subject for the absolute beginner...also provides some useful tips for those who know a bit about the markets and want to know more or use it as a reference tool." - Adam Shaw, BBC Working Lunch

"I wish this book had been around when I was first learning about the stock market" - Daily Telegraph

"Definitely recommended" - Shares magazine


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Media Coverage

Pensions World

Deservedly in its second edition, this book is a highly readable work which will prove an invaluable introduction to the stock market for trustees. Written by former Times journalist Rodney Hobson, ...

Read more

Money Observer

Book competition

We have five copies of Shares Made Simple to give away. Written by financial journalist Rodney Hobson, the book explains the basic concepts of stock market investing and how to make ...

Read more

MoneyMaker Magazine

Shares Made Simple is a book written for those who are new to stock market investment or who want to broaden and deepen their knowledge of how the stock market works.
Anyone wishing to make their own ...

Read more

Traders' Magazine

Shares Made Simple has been written for those who are new to stock market investment or who want to broaden and deepen their knowledge of how the stock market works.

Anyone wishing to make their own ...

Read more

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