Maks Giordano

Maks Giordano has been working at the forefront of corporate innovation for over 30 years, gaining extensive practical knowledge and experience from digital innovation projects spanning nearly all industries. In 2000, Giordano joined the management board of MetaDesign AG as the head of digital. He was instrumental in pioneering the first mobile projects in Europe, including work for Publishers, like Spiegel and Fokus, NTT DoCoMo's iMode and Telefonica, becoming an evangelist for mobile services long before the iPhone revolutionized the market. He also advised major European mobile operators and helped numerous brands launch their first mobile projects, including BMW and worked with international Media Companies, like ESPN, Yahoo etc. He developed digital video strategies for mobile, social, and online media for companies like CNN, NTV, MTV and Universal Music. He is the author of Innovation Alchemy.