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Pay attention to The Choice Factory

Cover of The Choice Factory by Richard Shotton Richard Shotton’s The Choice Factory is the best-selling book on advertising in the UK at the moment. Shotton helps you to understand what really drives and influences decisions, building on insights from such luminaries as Lucy Jameson and Mark Earls – and Lumen Research!

We are honoured to be a part of such an important work, that is destined to great impact on the future of marketing.

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