Richard Shotton, Behavioural Scientist and Author of ‘The Choice Factory’, said: “The way people claim to behave versus how they actually behave are two very different things. Recruitment is about understanding people; improving knowledge about the inherent biases in human behavior will have important implications for the industry.
While behavioural science is increasingly used in other sectors, it hasn’t been used to its full potential in recruitment yet. Everyone who takes part in the webinar will leave with several easily implemented changes that can be used within their recruitment strategies and campaigns to bring about big improvements.”
