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Paul Cowan is a relationship specialist. He had a successful career in leading international advertising agencies and opened his own agency. Fascinated by the effect of the interplay of internal and client relationships he studied at the University of Surrey Business School and Metanoia/Middlesex University, becoming a change agent and psychotherapist. He worked with individuals and couples and ... Read more on Paul Cowan
This book is a game changer for agencies and all professional service businesses. It is a truly practical, effective toolkit based on applying psychology to relationship management. Enjoyable and the ideas work. Stephen Woodford. CEO The Advertising Association
A must read for every client facing exec from a first day graduate to hardened Global CEO. It is the first book of its kind. Rammed full of insights, top tips and ideas to strengthen any client relationship Paul Bainsfair. Director General, IPA
Take it from a couples counselor and client relationship consultant: it’s always tempting to compare your relationship with your client to a marriage. It’s also true that the agency-client ...Read more
Cowan is about to launch a new book Connecting with Clients, which comes out next month. Before becoming a consultant and psychotherapist he founded Cowan Kemsley Taylor and was group account ...Read more
While it’s especially useful for agencies and clients, feedforward can work for any enterprise. It can result in meaningful information from any stakeholder, from leadership to consumers. As ...Read more
Adman Paul Cowan is the author of Connecting with Clients
Why agencies get “Hired for the work and fired for the relationship”. And the real reason that Emma and Jason are in couples ...
Paul Cowan is a former adman, who has taken part in more pitches and repitches than he cares to name. His book, Connecting with Clients, which gives advice on how to forge stronger client ...Read more
Paul Cowan is a relationship specialist and the author of “Connecting with Clients — For Stronger, More Rewarding and Longer-Lasting Client Relationships.”
Early in his career, Paul led ...