THE ILLUSION OF CHOICE WITH RICHARD SHOTTON
The Brainy Business In today’s conversation, I am joined by Richard Shotton. His first book, The Choice Factory, is a best-selling book on how to apply findings from behavioral science to advertising. His new book, The... Read Full Article

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Perceptions Will Define Cryptocurrencies in the Fullness of Time
The Coin Republic Morgan Housel explained perception development in the first chapter of his book, The Psychology of Money, using some analogies. He highlights that people born in different eras hold dissimilar experie... Read Full Article

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Consumer Behavior Lab Co-Founder Launches Second Book 'The Illusion of Choice'
Little Black Book Throughout the book, Richard Shotton identifies the most relevant behavioral science experiments from a marketing perspective.... Read Full Article

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16 ½ reasons why you should read The Illusion of Choice by Richard Shotton: Part 2
Research World The Illusion of Choice will remind you what really matters in research, make your insight communication more effective, and let you raise your prices. How? Keep reading to find out!... Read Full Article

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What the Press for Champagne Button Teaches us about Consumer Psychology
Neuroscience Of In this interview, I speak with author and behavioral scientist Richard Shotton about his new book, The Illusion Of Choice: 16 ½ Psychological Biases That Influence What We Buy. As Shotton’s book e... Read Full Article

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How to Be a Successful Investor Without Picking Winners w/ Larry Swedroe
Millennial Investing Larry Swedroe is head of the financial and economic research office for Buckingham Wealth Partners, a Registered Investment Advisor firm in St. Louis, Mo. Previously, Larry was vice chairman of Prud... Read Full Article

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16 ½ reasons why you should read The Illusion of Choice by Richard Shotton: Part 1
Research World Behavioural scientist Richard Shotton’s 2018 book ‘The Choice Factory’ detailed 25 behavioural biases that influence what we buy and how to apply them to marketing. This week Richard releases hi... Read Full Article

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The Illusion of Choice
Consumer Behaviour Lab In this special episode we take a look at Richard's new book, the Illusion of Choice and gain exclusive content from our author himself. Hear about the stories that inspired the book, and most importa... Read Full Article

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How to Thrive as an Introvert in Asset Management, with Joe Wiggins
Beyond Expertise We created this episode to increase awareness about introversion and how it plays a role in investing. Joe talks very openly about his personal experiences and how he found his way in the asset manage... Read Full Article

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Finding A New Life Plan with Michael Baker, CFP®, CIMA®, RICP®, RMA®
All About Your Benjamins This episode of the More Than Money Series features Michael Baker. Michael’s chapter, Finding A New Life Plan can be found on page 63.... Read Full Article

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Finding A New Life Plan with Michael Baker, CFP®, CIMA®, RICP®, RMA®
All About Your Benjamins This episode of the More Than Money Series features Michael Baker. Michael’s chapter, Finding A New Life Plan can be found on page 63.... Read Full Article

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What Matters The Most with Steven Fox, CFP®, EA
All About Your Benjamins This episode of the More Than Money Series features Steven Fox. Steven’s chapter, What Matters The Most can be found on page 95. ... Read Full Article

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Picking Up The (Financial) Pieces with Douglas Lynch, CPA, CFA, CFP®
All About Your Benjamins This episode of the More Than Money Series features Douglas Lynch. Douglas’s chapter, Picking Up The (Financial) Pieces can be found on page 71. ... Read Full Article

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The American Dream with Dana Menard, CFP®, EA
All About Your Benjamins This episode of the More Than Money Series features Dana Menard. Dana’s chapter, The American Dream can be found on page 113. ... Read Full Article

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Plan Better and Achieve More: Two Case Studies of Financial Planning Success (with CFP Taylor Schulte)
Stacking Benjamins What could you achieve if you planned better? CFP Taylor Schulte shares two stories told by financial planners about clients who achieved extraordinary results by creating and working on their financi... Read Full Article

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Why One Credit Card Nerd (Mostly) Doesn’t Use Credit Cards
Yahoo! Finance In "The Psychology of Money," author Morgan Housel states, "knowing what to do tells you nothing about what happens in your head when you try to do it." Over the years, I've mentally beat myself up fo... Read Full Article

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Richard Shotton to Speak at IAPI Media Matters Event
AdWorld Richard Shotton, author of a new book called The Illusion of Choice is the guest speaker at the next IAPI Media Matters event on April on April 5th in TU Dublin. Shotton’s latest public... Read Full Article

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Best Books for New Managers
Bookpal If you are a brand-new manager unsure about where to start or how to lead, this is a no nonsense guide to management everyone can learn from. Say Thank You for Everything will help you look after your... Read Full Article

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The Cities Where the Most Ultra-Wealthy People Live
The Street Rich might be defined as having a high current income, while being wealthy is having the freedom to choose not to spend money, according to Morgan Housel, the author of “The Psychology of Money.”... Read Full Article

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CNBC Popular finance blogger Nick Maggiulli dives into the two main principles of building wealth — saving and investing — and crunches numbers to give practical advice for any type of investor in any ... Read Full Article

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Early retiree says these 8 books helped him save $1 million and ‘live an uncompromisingly happy life’
CNBC If paying off your mortgage early makes it easier to sleep at night, it’s a great decision, even though it might not make sense mathematically. Making good money choices is equal parts ... Read Full Article

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20 Lessons From The Psychology Of Money That Will Change How You Think About Money
New Trader U There’s an excellent book called “The Psychology of Money” by Morgan Housel that can help change your perspective on finances. In this article, we’ll talk about 20 lessons from the book that c... Read Full Article

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Book Review | The Psychology of Money, by Morgan Housel
Money Control This book also is empowering as it teaches you that you don’t have to be the smartest or numerically inclined to be a successful investor, you just have to make fewer mistakes and use common sense. ... Read Full Article

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Why Morgan Housel Said, ‘Wealth Is What You Don’t Spend’
The Good Men Project Morgan Housel is the author of The Psychology of Money: Timeless lessons on wealth, greed, and happiness. I pre-ordered it. It’s a great read.... Read Full Article

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I hope it reignites a passion for behavioural economics: Review of Richard Shotton's 'The Illusion of Choice'
The Media Leader The book is a treasure trove of wonderfully articulated ideas which are very neatly linked to marketing. There’s never too much detail, and never not enough; rather just the right amount of scientif... Read Full Article

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The Illusion of Choice, an antidote to transactional marketing
Ad News Richard Shotton has a new book, The Illusion of Choice, psychological biases that influence what we buy, a follow up to the bestselling The Choice Factory from 2019. Every day we make hun... Read Full Article

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How advisors can bust their clients’ money myths
The Globe and Mail A great book I've given to clients is The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness by Morgan Housel... Read Full Article

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IAPI to host Shotton breakfast talk
Marketing.ie Behavioural psychologist Richard Shotton has been invited by the Institute of Advertising Practitioners in Ireland (IAPI) to discuss his new book, The Illusion of Choice, at an event. The book expands... Read Full Article

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Dan Nathan Predicts Recession | The Compound and Friends 82
The Compound On episode 82 of The Compound and Friends, Nick Maggiulli and Downtown Josh Brown are joined by Dan Nathan to discuss earnings season, yields, mortgage rates, Buffett and buybacks, shorting private eq... Read Full Article

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What to do with a lump sum
Investors' Chronicle This doesn’t mean acting rashly or straying outside of your comfort zone. As Morgan Housel argues in The Psychology of Money, investors shouldn’t seek to be “coldly rational when making financia... Read Full Article

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