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Press and Publicity

The Art of The Click
Ask Direct: Askblog
24th May 2019
Maybe you’ll think this is obvious. I didn’t. So I thought I’d share. In the “Art of the Click”, Fisher explained the importance of highlighting ... Read Full Article

Glenn Fisher
Call to Action Podcast
17th May 2019
Armed with a fishing pole and a tasty bait of Hemmingway, we caught none other than Glenn Fisher. Arguably the most famous person to be born in Grimsby (by default), Glenn became a cop... Read Full Article

Piers Newson-Smith: why behavioural science can lead to dangerous marketing as well as bad politics
More About Advertising
10th May 2019
In fact, the case for behavioural economics in advertising goes further. As Richard Shotton argues in his brilliant book The Choice Factory, it improves quality too. If brands want sustainable success... Read Full Article

Book Review: Way of the Trader, By Ian Murphy
Master Investor
8th May 2019
Overall, Way of the Trader is an ideal companion for those new to the world of financial trading, as well as an indispensable guide for more experienced traders who also might find a few new ideas to ... Read Full Article

20 Second Book Review
1st May 2019
Personal finance experts Richard Evans and Richard Dyson give readers everything they need to know to generate an income to last them throughout retirement. For those who have retired u... Read Full Article

PR & Marketing

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